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DRIVE TRAFFIC CAMPAIGN
 
 

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Attracted participants

STORIES BACKGROUND

Paris la défense’s goal is to attract more Chinese community to visit and live in this region

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COOPERATION MECHANISM

We have launched a Christmas Event through 3 different Campaigns to attract the local Chinese community living in Paris to visit the famous Christmas Market, and to do the shopping in this region

Storytelling

To introduce the history, the regional characteristics, the transport and the famous visit sites in Paris la défense region

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LuckyDraw Activities/User Generated Contents

To inspire the users to share their lives in Paris la defense region

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Good Store Listing

Present all the Merchants’ information in Paris la défense region with the GPS support 

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