QUARTERLY CAMPAIGN
+2.8M
+50K
30%
of impressions
of views
of Boost sales
STORIES BACKGROUND
Intima wanted to make its brand known to the local Chinese community and thus gain brand authority.
Achieved results
1.Through the Ambassadors Activity, the number of posts about the brand has increased from 0 to 75 posts in 2 months
2.Brand related posts place in a very high position among the relative key wordsand search results
3.Different kinds of high-quality articles, videos and photos has been posted .
4.Boost 30% sales.
COOPERATION MECHANISM
Creation of a 6-month campaign with eCentime divided in 3 steps:
Test Phase
We have focused on Sephora's price orientation in our articles to develop sales.
The results over this period were 45% higher than the average for other Sephora affiliate programs.
Optimization phase
Content development, publication of articles and development of an online community around Sephora and its products.
Development phase
Development of Sephora events (Valentine's Day, Christmas...) in order to increase sales.
