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NESTLE GUIGOZ ANNUAL CAMPAIGN
+2.1M
Impression
2
Years non-stop
Ambassador Activities
+410
posts were created by KOLS
STORIES BACKGROUND
Guigoz’s goal is to be famous among the Chinese Community
COOPERATION MECHANISM
Ambassador Activities
Through the Ambassadors Activities, the number of posts about “Guigoz” has increased from 40 to 432 posts and the audience coverage reached 2M. Posts place in a very high position among the relative keywords search results, such as “French milk powder”, “Milk powder”, “European Bio Products”
Visiting Offline Activities
Invite the Chinese KOLs/KOCs in Europe to visit the Guigoz Nestlé headquarters and factory in the aims of doing the brand education for the potential consumers.
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